South African Airways invites people to capture their South Africa with a new and unique photo competition
[London,30th July 2013] South African Airways (SAA), has launched an online photography competition called Capture South Africa. The competition, which is open to residents of both the UK and South Africa is set to capture the beauty and spirit of South Africa and its people, showcasing images under two categories – people and landscape. The winner of each category will receive a pair of return tickets with SAA for travel between London and South Africa, and some lucky entrants will have their image used in a forthcoming SAA advertising campaign in the UK.
SAA is asking entrants to upload up to five top photographs for either category to www.capturesouthafrica.com throughout August and September for their chance to win. South Africans will be pitted against visitors to their homeland providing a truly interesting insight into the differing perspectives on the country, whether they be recent images or photographs taken in the past.
The public can enter, view and vote for their favourite photographs online at www.capturesouthafrica.com. A select panel of judges, each with a unique link to South Africa and its people, will gradually be revealed before an overall winner is chosen in October from a shortlist of ten entries per category. Images will be judged on emotion, originality and quality.
Jon Danks, Head of UK&I Marketing and Communications, SAA says, ‘We want to understand what South Africa means to people, whether that’s an experience in the last five minutes or a lasting memory from the past. We want to gain a unique perspective from those living with such beauty on their doorstep through to those visiting for the first time. As the national airline we bring the world to Africa, and via this competition, we aim to showcase South Africa to the world.’
SAA offers double daily overnight flights from Heathrow to Johannesburg, and on to over 30 destinations in Southern Africa.